About Keith Goad

Performing in the top 1% of the Berkshire Hathaway HomeServices network, Keith Goad is recognized by Crain’s Chicago Business Custom Media as one of Chicago’s Most Influential Residential Real Estate Brokers. With 25 years of top-producing experience, Keith delivers expert market knowledge, meticulous attention to detail, and a creative, client-focused approach that consistently rises above the noise.

Grounded in his philosophy of Home, Life & Style, Keith blends artistry and strategy to guide buyers and sellers through every step of the real-estate journey—making each move not just seamless, but inspiring. Keith specializes in historic and vintage Chicago homes, from stately greystones and classic courtyard buildings to modern high-rise condominiums, architectural lofts, and designer new-construction residences. His deep understanding of Chicago’s diverse neighborhoods—from Edgewater and Andersonville to Lincoln Park and the Loop—ensures clients find the perfect fit for their lifestyle.

Through trusted relationships with architects, designers, and craftsmen, Keith helps clients enhance and preserve the beauty of their homes long after closing. His strong referral-based business is built on integrity, follow-through, and concierge-level service.

Licensed in Illinois, Michigan, and Indiana, Keith represents buyers and sellers along Lake Michigan’s three shores, from Chicago to Saugatuck to Miller Beach—bringing a regional perspective and a refined aesthetic to every transaction.

Outside of real estate, Keith is a passionate animal lover, foodie, traveler, and design enthusiast, who finds inspiration in architecture, local art galleries, and global experiences that shape his understanding of home and place.

Whether you’re searching for a historic treasure, a sleek urban retreat, or a lakeside getaway—Keith Goad is your trusted Chicago real estate expert.

Contact Keith today to start your next chapter to move confidently.